Are you looking for
a location for corporate events in Lombardy? Not sure how to find the
ideal meeting room for your needs?
Read this article, it will be very useful for you!
Lombardy is a truly rich region and for this reason it cannot fail to
remind the meetings between elegant businessmen in luxury locations.
Not for nothing Cities such as Lahore and all over Pakistan undoubtedly
represent the beating hearts of the business on the national territory.
For this reason, there are many very suggestive locations in this region,
which are really perfect for sealing corporate meetings, meetings, co-working
activities, launching new products, carrying out activities to reinforce the
team (team building) etc.
And so you're wondering, "How do I choose the one that's
right for me?"
You must know that the choice
of the perfect location rests on two fundamental predispositions: the
first is that it must be beautiful to see, to impress the participants from the
first glance and the second is that it must be functional, therefore it must
have all the equipment, services, the most suitable technologies and spaces
possible for events of this type. A poorly reasoned choice of location can
compromise your corporate event and make you disfigure as an event organizer.
But don't worry, I'm here to help
you!
Despite all
the efforts invested in the preparation of a special event, success will not be
achieved without having chosen the date, time and place of the event.
THE DATE
- Before
choosing a date, you should check whether other comparable events are
taking place at the desired time. We must avoid people having to make
a choice.
- Try to
determine the best season to reach your target audience (season, day,
time), keeping in mind that certain times of the year are less favorable
(for example, back to school for an event targeting families).
- Also
think about the moment that highlights the event the most. For
example, an ice sculpture demonstration can be risky in March, even if it
is a good time to reach your target customers.
TIME
- The time must suit the type of
event, but also the public. For example, a family event must take
into account family realities. For example, many children have
activities on Saturday mornings.
- You know the life of your neighborhood. Think
of rush hour, opening and closing of shops, etc.
THE PLACE
·
If the event takes place in the company, it is
necessary to properly assess the physical capacity to accommodate a large
number of participants in the available space. Do you have the opportunity to
make temporary renovations?
·
If outside activities have been scheduled, you should
immediately think of a plan B in case of bad weather. Will the activities be cancelled,
postponed, moved indoors?
·
If you are planning an activity outside the company,
you must identify or locate a place that responds to the theme, the objectives
and the audience (… and the budget).
Post Covid-19: What will be the future of corporate events?
The pause of non-essential commercial activities and the
strict prohibition of social gatherings as part of the measures implemented to
prevent the spread of the corona-virus have affected the economic sectors, one
of the most vulnerable has been the event organization industry, a item that
involves professionals from different disciplines and that supports thousands
of families.
Experts
“Ultimately, the priorities will change. We
are no longer going to bet on the most beautiful event, but the safest. The
first months we will not be able to do big events, now the focus will be for
the guests to share, but keeping the required distance”.
Large sums of money are invested annually, in the corporate
business event industry; we are talking about more than 122 billion euros.
This money is most commonly spent in hotel complexes, city hotels, suburban
hotels, conference centers, restaurants, private clubs, and convention centers. It
is not surprising, then, that the organization of Corporate Events, and
everything that accompanies them, is great business. Some large companies and
organizations have their own corporate business event organizers; as part
of their staff. Or they have a contract with an event organization agency.
Many others (especially
small businesses) are very limited in everything that is planning
corporate events; and if they have to, they select an employee of the
company as an organizer.
Types of Business Events
Events are the focus of your business as a sponsor; and
they can raise brand awareness in a fantastic way. Whether in a corporate
environment, a non-profit association, or a government agency, the most popular
corporate events usually belong to the modalities that we will analyze below.
Seminars and conferences
Purpose: Plan and hold these meetings with specific
audiences; to provide them with relevant and common interest information
for all attendees.
A seminar should not be compared to a conference; but
both should be an interactive and dynamic event, allowing audience members to
interact with attendees to discuss opinions and results. Seminars are
educational events that can be used to quickly update your employees' knowledge
base, or expose your company's experience on a specific topic. This type of
event may vary in style. It can be of the classroom type aimed at
educating an audience, or of the field event type; where vendors travel to
places to spread their message.
The key to remembering about planning a seminar, is to keep
in mind the target market and what your company wants to achieve with that
market. So, if you are looking to increase your employees' knowledge base to
increase productivity, or educate customers about a new product, a webinar is
for you. Seminars often focus on enlightening attendees with a particular
message or brand. They have single or multiple speakers, and generally all
participants are kept together in the same space. The Conference,
however, often have multiple sessions taking place at the same time they are
oriented toward different interests, different positions or roles, and even the
skill level.
Attendees attend, in order to share knowledge and
information. These large events are often aimed at training and education,
and can vary depending on the audience. Usually held in hotels, it will start
with an opening session and then hold breakout sessions by topic. A conference
is generally scheduled for at least half a day, although conferences typically
span the course of one to two days or sometimes longer.
Fairs
Purpose: Companies attend fairs, as an activity where
they will surely expand contact bases and may even close sales.
They can also choose to organize or sponsor a fair, to
reinforce their image as an industry leader; where the guests are,
members, clients, potential clients, suppliers and we all know that even the
competition also attends.
Incentive programs or integration in employees (Team
Building)
The goal is to build the productivity of your
employees. This is accomplished through activities that build trust,
strengthen relationships, and increase morale.
This is the place where large amounts of money are spent
depending on each person. Executive retreats and incentive programs are often
held at centers with exclusive destinations, and which receive the highest
visibility from an organization. Business development and organization planning
are usually on the agenda, but pleasant activities are given equal importance
as part of the original incentive and reward. If employees are demotivated and
customers seem to be losing interest, then an incentive event might be what you
need to rejuvenate your brand.
The event itself should be short but sweet and definitely
memorable.
How to Make
Proposals of Events with a Good and Correct
When compared with research proposals, of course, general
proposals for event activities tend to be easier because they are simpler,
however you must also pay attention to the importance of the stages or flow of
making the proposal. Between these stages, namely:
- Title
of Proposal
Make an interesting proposal title so that the parties
concerned can be interested in donating all funds to the event that will be
held. However, the title that you put on the proposal must still be in
accordance with the event's activities.
- Preliminary
In the introduction there are supporting sub-chapters, namely
the background of the activity and the purpose of the activity. The
background is the basic reason why the activity needs to be held. While the
purpose of the activity is the outcome of the expected event activity.
- Fill
out the Activity Proposal
The most important part of the activity proposal is to
contain the theme of the activity, the types of activities, participants
involved in the event, the equipment needed, the time and place of the activity,
the arrangement of events, the composition of the committee, the estimated
budget of funds needed during the course of the event.
- Closing
As with proposals in general, to the activity proposal also
added a closing section containing expectations and support provided to related
parties.
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